IKEA Winter sale commercial

I don't watch too much television, so I don't see lots of commercials, but I did notice the IKEA Winter sale commercial this evening during the Lakers game. At one point, almost every piece of furniture in our house larger than a desk lamp came from IKEA, and the closest store was 350 miles away in Burbank! Eventually I got tired of the text free directions they provided and the time it took to assemble some of the furniture, plus we had very little room left for anything else, but I have never gotten tired of browsing the store or the catalog. In fact, we went to the IKEA in Tustin yesterday. Once I visited 4 IKEA stores in one day and rented a car to take everything home.

Anyway, the unique thing about the IKEA commercial is that in the process of making the point that sofas and families come in many different varieties (I think they use another term, but I can't remember what it was), the commercial ends with a shot of a couple sitting on the floor in front of a sofa with their child. I don't know if this is a first for television in the US, but the couple in the shot are two men, something I don't think I've seen before in a TV commercial. I don't know if this is an LA only commerical or if they show it everywhere there's an IKEA store nearby.